For a limited time, you can listen to the audio of my launch masterclass here on the podcast! This episode will expire on April 24th, 2024, when the doors close for this Monetize enrollment.
We are celebrating the Monetize enrollment opening with a *brand new* masterclass!
I highly recommend you watch the video of the masterclass though, because the visuals, images, and diagrams show you in detail all the funnels, strategies and systems I’m talking about!
➡️ Watch the full masterclass and enroll here before doors close!
As a reminder, enrollment for Monetize is open for a limited time! Doors close on Wednesday April 24th at 11:59 PM ET.
In this episode/masterclass:
-
How to reverse engineer your own course and creator business to $100k, $500k, or $1M revenue
-
Which products to focus on to maximize profitability while keeping a clear and spacious CEO calendar
-
The *simplified* content systems that work no matter what platforms you publish content on
-
New (free) lead generation strategies that brought us 1500+ warm leads in just a few months
-
My simple operating system for evergreen sales + the funnels working right now
-
The exact schedule for doing it all in less than 20 hours a week
-
See a tour of everything included in Monetize and how to know if it’s right for you
This masterclass is a literal goldmine of behind-the-scenes insight into how I run my 7-figure course business 🌟
Check it out before it expires on Wednesday April 24th!
➡️ Watch the full masterclass and enroll here before doors close!
Resources + Links:
-
Visit the site - www.mariahcoz.com
-
Blog - www.mariahcoz.com/blog
- The Newsletter - www.mariahcoz.com/join
3 Types Of Courses, Products and Programs That Are Profitable Right Now…and how to make some small tweaks to turn the offers you have into the offers your audience actually wants in this market.
I’m breaking down what types of digital products, courses and program structures are working right now with real examples you can model.
Everyone wants to know what is actually selling *now* when it comes to courses.
-
“Are courses still selling as well as they used to?”
-
“Are people still investing in higher ticket programs?”
-
“What types of digital products are the most profitable?”
Yes, there are certain delivery formats and structures that people are looking to buy right now. I’ve got you covered!
➡️ Read the full blog post here
In this episode:
-
Private insights from the “x-ray vision” of being behind the scenes of my clients businesses
-
The breakdown of 3 categories of profitable products that are selling now
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Why you probably already have a profitable digital product hiding in your files or inside your bigger program and how to pull it out as a low ticket offer
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The power of having an “all access pass” style program or subscription that combines your body of work in one place
-
Why confusion and overwhelm kills sales and what to do instead
-
The little known high ticket offer type that brought in an extra $60k for us the last few weeks behind the scenes
-
How to make simple tweaks to turn the products, content, and curriculum you already have into the types of offers your audience wants to buy right now
The all new Monetize x Profit Architecture bundle is opening for enrollment very soon! There will be very limited bonuses and early access just for the waitlist.
Put your name on the waitlist at mariahcoz.com/monetize
Resources + Links:
-
Visit the site - www.mariahcoz.com
-
Blog - www.mariahcoz.com/blog
-
The Newsletter - www.mariahcoz.com/join
Submit your Creator Confession here
Don’t downplay the good stuff!
I realized something this past week. I’ve been doing you a disservice.
In my attempt to not fall into the “guru” pile of being another one of those annoying people online yapping about how great having an online course business is - I often completely downplay how freaking great having an online course business is compared to other options 😁
I never want to minimize the fact that building any type of business takes time and hard work - and that includes creating + selling online courses and digital products.
But I realize I sometimes go so far the other way - that I forget to share that, yes, although 10% of it is hard and challenging, the other 90% of it is WOW, AMAZING, “I CAN’T BELIEVE THIS IS MY LIFE” GOOD.
Selling your own products to your own audience is honestly SO much more empowering than selling other people’s stuff (whether that be through affiliates, brand deals, ads, or some other options I discuss in the episode)
It can be easy to take something you’ve been doing a long time for granted and look at other people/models and think they have it all figured out…or that the grass is greener… but I’ve learned a powerful lesson about how awesome selling your own offers to your own audience is.
➡️ Read the full blog post here
In this episode:
-
My a-ha moment about why I tend to downplay all the good stuff about running a course business
-
Some of the highlights from the last year I didn’t share because I didn’t want to brag or be annoying
-
Reflecting on where you might be downplaying your success or forgetting how amazing your work is
-
From thinking the grass might be greener monetizing with sponsors, ads, brand deals or affiliates to realizing that nothing really compares to creating, selling and owning your own products and your own audience
-
Why the message I’ve been sharing since 2015 is even *more* relevant in 2024 with all the wild stuff going on on social media
-
Developing the core skills that will serve you for life, no matter what you sell online or what niche you are in
The all new Monetize x Profit Architecture bundle is opening for enrollment very soon! There will be very limited bonuses and early access just for the waitlist.
Put your name on the waitlist at mariahcoz.com/monetize
Resources + Links:
-
Visit the site - www.mariahcoz.com
-
Blog - www.mariahcoz.com/blog
-
The Newsletter - www.mariahcoz.com/join
Submit your Creator Confession here
Everything you need to know about the new Monetize 🤝 Profit Architecture bundle
Big news! We are about to open the doors to the all new Monetize x Profit Architecture bundle, which will be under the name “Monetize” but includes *everything* in one, streamlined, cohesive experience - and I am so thrilled!
➡️ Get all the details and add your name to the waitlist here!
I’m sharing everything you need to know about the upcoming Monetize x Profit Architecture bundle enrollment opening on Thursday April 18, 2024. Make sure to get on the waitlist for limited edition bonuses, special pricing, and updates.
In this episode:
-
The epiphany I had that inspired me to shift gears mid-way through executing my launch plan
-
Why I had such a hard time choosing a name for this new all-inclusive bundle
-
The behind the scenes of how this bundle became possible (finally!) after months of people asking me to create this
-
Who the Monetize x Profit Architecture bundle program is for, what’s included (literally everything!), what you’ll create, and how it all works
-
Details about the investment options, why it’s such a no brainer accessible price point even though this program includes our advanced strategies for experienced CEOs and course creators
-
What to expect when the doors open soon - including special waitlist-only bonuses!
➡️ Get all the details and add your name to the waitlist here!
Resources + Links:
-
Visit the site - www.mariahcoz.com
-
Blog - www.mariahcoz.com/blog
-
The Newsletter - www.mariahcoz.com/join
Submit your Creator Confession here
10 Lessons Learned from 10 Years as a Content + Course Creator
I’ve been a content + course creator for about a decade now.
I’ve helped well over 15,000+ students plus the thousands of people I’ve taught in my live workshops, events, and in person! I’ve learned about a gazillion lessons in my time making a living as a creator online, but I want to share the top 10 with you today.
These are my confessions, my hard-won wisdom as a dinosaur in the online education space 🦕
➡️ Read the full blog post here
In this episode:
-
The paradoxical realization that timeless strategies never change, but the environment is always shifting
-
Why making more money won’t change how you feel about yourself
-
The myth of hockey-stick growth and why you probably don’t want to “blow up overnight”
-
The reality of looking at things over a 10-year timescale and what matters, what doesn’t, and why everything is really just a “blip”
-
How to balance mastering the basics with that new trendy tactic you want to try out
-
Comparison-itis, lumpy revenue, and the fear of being forgotten about
Resources + Links:
-
Visit the site - www.mariahcoz.com
-
Blog - www.mariahcoz.com/blog
-
The Newsletter - www.mariahcoz.com/join
Submit your Creator Confession here
Reverse Engineer Your Ideal Weekly Schedule (Here’s Mine)
Designing your ideal work schedule starts with imagining how you want to spend your time outside of work.
When I am entering a new season that requires a new schedule, I take the time to think about how I want my day to day to feel.
Then I can reverse engineer what my ideal work days look like, bringing together my desires and spaciousness of my ideal day with the work that has to get done.
Balance work and life as a creator-founder with a schedule that helps you focus, while prioritizing personal activities and life goals. See my weekly schedule as an example and learn how to reverse engineer your own!
➡️ Read the full blog post here
In this episode:
-
Create an “ideal schedule” that doesn’t stress you out or require you to be perfect
-
Why we put our lifestyle goals and desires (fun stuff) on the calendar first
-
How to take inventory of all your tasks and projects before creating your ideal schedule
-
Puzzling together the personal items and business tasks into your ideal schedule
-
Why you need to let go of perfectionism in this process
-
What my day to day looks like in this season of my business
-
I mention the video walkthrough of my weekly schedule from a few months ago, here.
Resources + Links:
-
Visit the site - www.mariahcoz.com
-
Blog - www.mariahcoz.com/blog
-
The Newsletter - www.mariahcoz.com/join
- Submit your Creator Confession here
Personal Brand vs. Company Brands
Which Is Better for Content and Course Creators?
And why did I recently choose to rebrand my website back to my name?
I’ve gone back and forth between company brand names and my personal brand name four times now (don’t judge!) so I have lots to share about the pros and cons of both, and what to consider when making this decision for yourself.
➡️ Read the full blog post here.
In this episode:
-
My branding journey from company name, to personal brand, to company name and back again!
-
Pros and cons of personal brands vs. company brands from my experience
-
Will a personal brand hold you back or cap your growth?
-
When a personal brand makes sense and when a company brand name makes sense
-
The unexpected reality of having a company brand name
-
Why none of this *really* matters and what to focus on instead
-
I mention the Framework Based Business workshop many times in this episode - check that out here.
Resources + Links:
-
Visit the site - www.mariahcoz.com
-
Blog - www.mariahcoz.com/blog
-
The Newsletter - www.mariahcoz.com/join
Submit your Creator Confession here
Today, our new site launches on www.mariahcoz.com and I’m sharing all the behind the scenes!
We are also launching our shiny new newsletter today - Creator Confessions! Join the newsletter here.
From an existential crisis and questioning everything to the spark of something new and something uniquely “me”, I am walking you through how we got here from idea to re-launch in just a few weeks.
In this episode:
-
From feeling like I just didn’t fit in, to realizing that’s what is going to make me stand out in a noisy online marketplace
-
The internal struggle of wanting to share your ideas while being frustrated with how they get ripped off, chewed up and spit out in the online world
-
Stripping everything down to the most simplified version so I can focus on providing great content without the fluff
-
What to expect from Creator Confessions (and how to share your own here!)
-
I mentioned the episode where I originally shared I wanted to launch a branded newsletter, here.
-
I mentioned the episode where I shared how I didn’t feel like I fit in with the short-form content hype, here.
Resources + Links:
-
Visit the site - www.mariahcoz.com
-
Blog - www.mariahcoz.com/blog
-
The Newsletter - www.mariahcoz.com/join
-
Submit your Creator Confession here
| Hear how I’ve condensed 6 months worth of projects around re-launching my business into about 30 days by streamlining and simplifying everything. I’m rebuilding my business from the inside out, and I’ve decided to just overhaul EVERYTHING all at once, on an accelerated timeline. It’s amazing what you can get done when you just decide “this is happening, now”. In this episode:
Read the blog post and get the show notes: https://www.mariahcoz.com/blog/keeping-it-simple |
In this episode, I’m sharing an actual episode from my Q&A Private Podcast, which is usually exclusively for my clients!
At the time of publishing this, my Q&A Private Podcast has over 70 episodes on it (!!) and I add more all the time. My clients can submit questions and topics, I curate which ones I answer for the private podcast, and I publish them as individual mini-episodes (1 answer/topic per episode) so it’s super searchable, digestible and easy to listen to! People absolutely love it, and I know you will too.
If you’d like to access the Q&A private podcast and all the other courses, resources, and support in Monetize, you can enroll today here.
This episode is one of many of our Q&A private podcast episodes - and today’s is all about how you can take longer, planned breaks (like 2-6 weeks) in your business when you are running an ongoing program.
The question submitted from a client was, “How can I take planned longer breaks during the delivery of my program?”. You’ll hear my answer in this episode!
I love this topic because I truly think all business owners should be planning for rest and time off in their schedules from the beginning - and baking this into your delivery, marketing, and strategy from day 1 is going to make it so much easier.
This episode is all about how you communicate those breaks and time off to your clients in a way that serves and supports them as much as it does you!
I invite you to join my free Creator Party community so that you can keep the conversation going. We do Podcast Chats where I answer questions about each episode, and we have a deeper discussion on the themes we explore on the podcast.
In this episode:
-
How to plan to take breaks during your program delivery from the beginning
-
The messaging and positioning of taking rest time while delivering a long-term program
-
How to communicate your planned breaks to potential clients and current clients
-
How mindset plays a role in taking time off throughout the year while you have a rolling program
-
Examples of how I communicate expectations around my Q&A private podcast (just for my clients)
If you’d like to access the Q&A private podcast and all the other courses, resources, and support in Monetize, you can enroll today here.
Mariah is also putting together a small, cozy mastermind - think of it like a group chat of awesome founders and creators, finding monetization opportunities and doing cool sh*t! DM Mariah on Instagram or email us to learn more.
RESOURCES MENTIONED:
SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible
Spotify
VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/taking-breaks
SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast
| In this episode, I’m sharing my predictions for what’s in and out in 2024 in the online business landscape. From product trends to marketing and messaging, I’m sharing what I see shifting this year and where I think our little corner of the internet is headed. I invite you to join my free Creator Party community so that you can keep the conversation going. We do Podcast Chats where I answer questions about each episode, and we have a deeper discussion on the themes we explore on the podcast. In this episode:
Join our FREE community, Creator Party, today: request access here. Inside the community, you can unlock premium courses by being part of the conversation. You earn points by contributing to the community to unlock access to courses about: 💰 Monetizing your content as a creator with paid communities, digital products and courses 💎 Maintaining a diamond-sharp CEO mindset 🗓️ Planning your revenue and audience growth as a course creator 📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers ⭐ Launch debriefs, exclusive workshops, and so much more! Join our FREE community, Creator Party, today: request access here. 💗Thank you to our sponsor and partner, Skool! This group is brought to you by Skool - the community platform for creators. If you’d like to learn more and see it in action and how we use Skool, join our Creator Party community today. RESOURCES MENTIONED: SUBSCRIBE ON YOUR FAVORITE PLATFORM: Spotify SUBMIT YOUR QUESTION: |
In this episode, I’m sharing my reflections on 2023 - a year of simplification, enoughness and asynchronous everything! In 2023 I created so much spaciousness in my schedule, cleared my calendar, discovered a lot of joy and contentment outside of business things, and overall had a TON of fun while not worrying about all the traditional benchmarks of “success”.
I invite you to join my free Creator Party community so that you can keep the conversation going. We do Podcast Chats where I answer questions about each episode, and we have a deeper discussion on the themes we explore on the podcast.
In this episode:
-
How creating space allowed me to say “yes” to unexpected opportunities through 2023
-
The contrast between what seemed like a quiet exterior and having more fun offline
-
The joy of having lots of free time and not feeling pressure to share it all for public consumption
-
The logistics of how I created a clear calendar (changes I made to my mastermind, programs and more)
-
Lessons learned from the recurring themes of Simplicity, Enoughness, and Asynchronous
-
Personal updates on travel, my cooking obsession and other hobbies
-
Where I see my business fitting into the bigger picture of my life
Join our FREE community, Creator Party, today: request access here.
Inside the community, you can unlock premium courses by being part of the conversation.
You earn points by contributing to the community to unlock access to courses about:
💰 Monetizing your content as a creator with paid communities, digital products and courses
💎 Maintaining a diamond-sharp CEO mindset
🗓️ Planning your revenue and audience growth as a course creator
📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers
⭐ Launch debriefs, exclusive workshops, and so much more!
Join our FREE community, Creator Party, today: request access here.
💗Thank you to our sponsor and partner, Skool!
This group is brought to you by Skool - the community platform for creators. If you’d like to learn more and see it in action and how we use Skool, join our Creator Party community today.
RESOURCES MENTIONED:
SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible
Spotify
VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/2023-recap
SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast
| Sprint With Us! Launch Before Black Friday and Let Mariah Promote You (Thank you to our sponsor and partner, Skool!) 🤩 Want to launch something before Black Friday/Cyber Monday (the biggest sales weekend of the year?) 😍 Want to get out of your own way and take imperfect action with us? 😄 Want Mariah to promote your new free group or paid offer link to our audience, meaning more visibility for your biz before the end of the year?
A couple weeks ago, I had an idea (love it when that happens) What if instead of motivating people to take action with run of the mill bonuses or “rah rah” cheerleading, we did something REALLY valuable for our Monetize members that would actually boost their business? What if we really inspired people to take imperfect action NOW, together, and be rewarded for that? The idea for our upcoming Skool Sprint was born (and ALL Monetize members are welcome to participate!) 💭 I thought, “what if we all worked together on launching either a free group, paid subscription or paid digital product before Black Friday - and then *I* can actually promote and share all those awesome groups and offers with *my* audience??” So that’s what we’re doing! So, do you want me to promote your free group or paid offer to my audience?
Here’s how it’s going to work: ✅ You join Monetize, where you will create + prepare to launch either a free group or paid offer (subscription or one-time purchase digital product) in about 3 weeks, using our step-by-step tools, templates, checklists, and trainings that make it as simple as humanly possible ✅ You will submit a link to your offer/group to be included in a blog post that will be promoted to our audience (there’s a deadline to submit your link by). We welcome both B2C and B2B products! ✅ I will promote that post to my email list, on social media, and in the Creator Party community (tens of thousands of people combined, to an audience with a huge variety of interests!) All of this is happening before Black Friday, so you’ll have something super high value to offer for the biggest business weekend of the year! The 3-week sprint *officially* kicks off October 23rd in the Monetize community. However, the sooner you join, the more time you will have to get your free or paid offer put together and prepped - so I recommend you start right now.
Get a head start and join us today to start your Sprint!
Important details:
Join our FREE community, Creator Party, today: request access here. Inside the community, you can unlock premium courses by being part of the conversation. You earn points by contributing to the community to unlock access to courses about: 💰 Monetizing your content as a creator with paid communities, digital products and courses 💎 Maintaining a diamond-sharp CEO mindset 🗓️ Planning your revenue and audience growth as a course creator 📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers ⭐ Launch debriefs, exclusive workshops, and so much more! Join our FREE community, Creator Party, today: request access here. 💗Thank you to our sponsor and partner, Skool! This group is brought to you by Skool - the community platform for creators. If you’d like to learn more and see it in action and how we use Skool, join our Creator Party community today. RESOURCES MENTIONED: SUBSCRIBE ON YOUR FAVORITE PLATFORM: Spotify SUBMIT YOUR QUESTION: |
In this episode and video, I’m sharing with you a lesson from my program, Monetize! It’s all about different models for monetizing as a creator with your own offers - the pros and cons of subscriptions vs one-time purchase products, examples of both, and how they can work together.
Listen to the audio on the podcast or watch the video here.
⭐ Join us for our Sprint, launch before Black Friday/Cyber Monday and Mariah will promote you to our audience! Learn more here.
I invite you to join my free Creator Party community so that you can keep the conversation going. We do Podcast Chats where I answer questions about each episode, and we have a deeper discussion on the themes we explore on the podcast.
In this episode and video:
-
The two core models for monetizing with your own products as a creator
-
Why creators should have at least one revenue stream that they own (other than sponsors or affiliates)
-
The difference between selling one-time purchase products and recurring revenue subscriptions, and who is suited to each
-
Examples of each for different niches
-
How to combine both of these models into one powerful ecosystem
-
Choosing the model to start with that fits your personality and goals
Join our FREE community, Creator Party, today: request access here.
Inside the community, you can unlock premium courses by being part of the conversation.
You earn points by contributing to the community to unlock access to courses about:
💰 Monetizing your content as a creator with paid communities, digital products and courses
💎 Maintaining a diamond-sharp CEO mindset
🗓️ Planning your revenue and audience growth as a course creator
📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers
⭐ Launch debriefs, exclusive workshops, and so much more!
Join our FREE community, Creator Party, today: request access here.
💗Thank you to our sponsor and partner, Skool!
This group is brought to you by Skool - the community platform for creators. If you’d like to learn more and see it in action and how we use Skool, join our Creator Party community today.
RESOURCES MENTIONED:
SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible
Spotify
VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/recurring-revenue
SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast
In this episode, I’m answering your questions about how I plan my schedule and structure my workweek as a creator and business owner. This is Part 2 of a 2-Part series showing you my unique approach to planning my months > weeks > days and how I manage my tasks without any “productivity apps”.
I’m answering all your follow up questions about how I get through the boring tasks, how I plan for low-energy seasons, and more!
Listen to the podcast or watch the video here.
I invite you to join my free Creator Party community so that you can keep the conversation going. We do Podcast Chats where I answer questions about each episode, and we have a deeper discussion on the themes we explore on the podcast.
In this episode:
-
My “must-do” tasks for the week
-
My top 3 priorities every week
-
How I balance structured work and spontaneous ideas
-
How I translate the Map Your Model practice into my monthly, weekly and daily actions
-
How to plan around low energy seasons in your business
-
My thoughts on if newer business owners can have 3-4 day workweeks and be successful
-
How to build in buffer for reactive tasks that pop up
-
How my schedule changes seasonally
-
If I use any apps or tools to be more “productive” (hint: I don’t)
Join our FREE community, Creator Party, today: request access here.
Inside the community, you can unlock premium courses by being part of the conversation.
You earn points by contributing to the community to unlock access to courses about:
💰 Monetizing your content as a creator with paid communities, digital products and courses
💎 Maintaining a diamond-sharp CEO mindset
🗓️ Planning your revenue and audience growth as a course creator
📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers
⭐ Launch debriefs, exclusive workshops, and so much more!
Join our FREE community, Creator Party, today: request access here.
💗Thank you to our sponsor and partner, Skool!
This group is brought to you by Skool - the community platform for creators. If you’d like to learn more and see it in action and how we use Skool, join our Creator Party community today.
RESOURCES MENTIONED:
SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible
Spotify
VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/my-schedule-part-2
SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast
In this episode and video, I’m sharing a detailed breakdown of how I structure and plan my work weeks and schedule as a business owner and creator. This is Part 1 of a 2-Part series showing you my unique approach to planning my months > weeks > days and how I manage my tasks without any “productivity apps”.
I’m walking you through my Google Doc system for managing my day to day tasks and projects, as a tiny team built for independent work.
I highly recommend you watch the video showing the full walkthrough, but we’ve also made the audio available on the podcast.
I invite you to join my free Creator Party community so that you can keep the conversation going. We do Podcast Chats where I answer questions about each episode, and we have a deeper discussion on the themes we explore on the podcast.
In this video:
-
Why I aim to work 3 to 4 days a week
-
My “anti-schedule” approach to my work week that is all about creating space for energizing work
-
Walk through 3 months of my schedule day-to-day over my shoulder (watch the video!)
-
Why I don’t use any productivity apps, and how I set everything up in Google Docs
-
What a launch week looks like vs. a regular workweek
-
Why I don’t really have an ideal schedule
-
How I build out my months > weeks > days on the calendar
Join our FREE community, Creator Party, today: request access here.
Inside the community, you can unlock premium courses by being part of the conversation.
You earn points by contributing to the community to unlock access to courses about:
💰 Monetizing your content as a creator with paid communities, digital products and courses
💎 Maintaining a diamond-sharp CEO mindset
🗓️ Planning your revenue and audience growth as a course creator
📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers
⭐ Launch debriefs, exclusive workshops, and so much more!
Join our FREE community, Creator Party, today: request access here.
💗Thank you to our sponsor and partner, Skool!
This group is brought to you by Skool - the community platform for creators. If you’d like to learn more and see it in action and how we use Skool, join our Creator Party community today.
RESOURCES MENTIONED:
SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible
Spotify
VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/my-schedule-part-1
SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast
In this episode, I’m sharing my overall brand + biz plan for this upcoming season - with a focus on regular recurring activities for sales, content marketing, and a simple weekly cadence.
Now that the initial Monetize pilot launch is wrapped up and Monetize is now open for people to join every day, my focus is shifting to the ongoing marketing plan for welcoming new members to our paid product consistently.
My big focus is on a very simple “system” that is just sharing high value content 1-2x per week, linking to my paid products from there, and selling organically for now.
I invite you to join my free Creator Party community so that you can keep the conversation going. We do Podcast Chats where I answer questions about each episode, and we have a deeper discussion on the themes we explore on the podcast.
In this episode:
-
The 3 pillars I’m focusing my marketing energy on now (podcast, newsletter + community)
-
Why I want to create a newly revamped, branded newsletter to round out my content strategy
-
The community flywheel feedback loop and how I have endless content ideas
-
Building out my updated Hologram database (my content repurposing system)
-
Designing a sustainable “content > sales” system that fits within my 3-day workweek
-
My approach to getting organized
-
I constantly go back and forth about the naming of the components of my brand
-
Why you don’t have to do any of this perfectly to be successful (seriously, I fly by the seat of my pants most of the time!)
Join our FREE community, Creator Party, today: request access here.
Inside the community, you can unlock premium courses by being part of the conversation.
You earn points by contributing to the community to unlock access to courses about:
💰 Monetizing your content as a creator with paid communities, digital products and courses
💎 Maintaining a diamond-sharp CEO mindset
🗓️ Planning your revenue and audience growth as a course creator
📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers
⭐ Launch debriefs, exclusive workshops, and so much more!
Join our FREE community, Creator Party, today: request access here.
💗Thank you to our sponsor and partner, Skool!
This group is brought to you by Skool - the community platform for creators. If you’d like to learn more and see it in action and how we use Skool, join our Creator Party community today.
RESOURCES MENTIONED:
SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible
Spotify
VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/sales-from-content
SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast
In this episode, I’m sharing why we chose to go with a subscription type pricing structure for our new offer, Monetize, (subscription meaning you can sign up, cancel anytime, come back anytime) rather than the typical payment plan or pay in full options.
I invite you to join my free Creator Party community so that you can keep the conversation going. We do Podcast Chats where I answer questions about each episode, and we have a deeper discussion on the themes we explore on the podcast.
In this episode:
-
Why we chose to create Monetize as a monthly subscription
-
The simple subscription offer I was designing *before* Monetize became a thing, to give you an example
-
My fears and hesitations around a subscription vs. payment plan structure
-
How I think it will impact revenue, for better or for worse
-
How embracing simplicity and enoughness changed my perspective on what a subscription had to look like
-
How a subscription type offer fits in with my vision for my evolving ecosystem of various offers
-
Certain types of offers make sense as a subscription and some don’t
-
The 3 specific things I’m focusing on to make this subscription a success
-
Answering your biggest questions about subscription offers
Join our FREE community, Creator Party, today: request access here.
Inside the community, you can unlock premium courses by being part of the conversation.
You earn points by contributing to the community to unlock access to courses about:
💰 Monetizing your content as a creator with paid communities and online courses
💎 Maintaining a diamond-sharp CEO mindset
🗓️ Planning your revenue and audience growth as a course creator
📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers
⭐ Launch debriefs, exclusive workshops, and so much more!
Join our FREE community, Creator Party, today: request access here.
💗Thank you to our sponsor and partner, Skool!
This group is brought to you by Skool - the community platform for creators. If you’d like to learn more and see it in action and how we use Skool, join our Creator Party community today.
RESOURCES MENTIONED:
SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible
Spotify
VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/payment-plans-vs-subscriptions
SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast
In this episode, I’m sharing more creative monetization ideas for creators - specifically with a focus on more high ticket, high touch, premium offers that can work as either a one time purchase or a subscription recurring revenue model. If you love high touch delivery, working with less clients but in a closer capacity, if you love coaching and giving personal feedback, you’ll get lots of ideas. If you have a smaller audience and need more low volume but premium priced ideas, this is perfect for you.
This is part 3 in a 3-part series, so definitely listen to the first 2 parts if you haven’t, for tons of fresh, new ideas for monetizing your business and audience that will get your gears turning.
I invite you to join my free Creator Party community so that you can keep the conversation going. We do Podcast Chats where I answer questions about each episode, and we have a deeper discussion on the themes we explore on the podcast.
In this episode:
-
Why we are tempted to include “everything and the kitchen sink” in our high ticket offer, when really keeping it simple is what our clients want
-
How I’ve embraced a “less is more” approach, having built a super “all inclusive” huge program before
-
How to make your premium offer stand out by making 1-2 key components the star of the show
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Giving you the permission you didn’t know you needed to do less, focus on just your zone of genius, and stop stuffing things you don’t even like into your programs
-
What clients are really looking for in a premium, high touch offer now
-
The unexpected opportunities in being laser focused on a simple high touch offer (referral partners and collabs, yay!)
-
3 concrete, unique high ticket subscription offers you can create and how to structure them (with examples)
Join our FREE community, Creator Party, today: request access here.
Inside the community, you can unlock premium courses by being part of the conversation.
You earn points by contributing to the community to unlock access to courses about:
💰 Monetizing your content as a creator with paid communities and online courses
💎 Maintaining a diamond-sharp CEO mindset
🗓️ Planning your revenue and audience growth as a course creator
📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers
⭐ Launch debriefs, exclusive workshops, and so much more!
Join our FREE community, Creator Party, today: request access here.
💗Thank you to our sponsor and partner, Skool!
This group is brought to you by Skool - the community platform for creators. If you’d like to learn more and see it in action and how we use Skool, join our Creator Party community today.
RESOURCES MENTIONED:
SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible
Spotify
VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/premium-subscription-offers
SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast
In this episode, I am sharing 5 creative monetization ideas for creators - specifically with a focus on subscription type products that can create recurring revenue (although, all of them can be adapted into one-time purchase type digital products as well).
This episode will inspire you and give you so many fresh ideas for offers you could create that aren’t just “more video courses”. This is part 2 in a 3-part series, so definitely keep listening for more ideas.
I invite you to join my free Creator Party community so that you can keep the conversation going. We do Podcast Chats where I answer questions about each episode, and we have a deeper discussion on the themes we explore on the podcast.
In this episode:
-
5 unique ideas for high-value, low-lift subscription products that are based on how you like to create content with lots of real examples
-
How adding a community element with conversations and Q&A threads adds so much value to any subscription offer
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The types of subscription offers you can create even if you’re not a subject matter expert (or if you’d like to redefine your role in your business)
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Exploring the world of alternative monetization ideas for recurring revenue, like paid private podcasts, premium paid newsletters, the monthly DIY “project plan” concept (this one is so fun), swipe file libraries and how “curator” personality types can provide massive value in a paid offer
-
Get your gears turning about fun, unique ways you could monetize as a creator that work for your energy, your zone of genius, and your skills
Join our FREE community, Creator Party, today: request access here.
Inside the community, you can unlock premium courses by being part of the conversation.
You earn points by contributing to the community to unlock access to courses about:
💰 Monetizing your content as a creator with paid communities and online courses
💎 Maintaining a diamond-sharp CEO mindset
🗓️ Planning your revenue and audience growth as a course creator
📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers
⭐ Launch debriefs, exclusive workshops, and so much more!
Join our FREE community, Creator Party, today: request access here.
💗Thank you to our sponsor and partner, Skool!
This group is brought to you by Skool - the community platform for creators. If you’d like to learn more and see it in action and how we use Skool, join our Creator Party community today.
RESOURCES MENTIONED:
SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible
Spotify
VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/recurring-revenue-for-creators
SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast
In this episode, I am sharing my growing obsession with brainstorming creative, unique monetization ideas that go beyond the typical “online course” or coaching program - I promise this series of episodes will inspire you and give you so many fresh ideas for offers you could create.
This is part 1 in a 3-part series, so definitely keep listening for tons of fresh, new ideas for monetizing your business and audience that are definitely going to get your gears turning (and hopefully reduce the overwhelming feeling like you need to create a huge course to make sales).
I invite you to join my free Creator Party community so that you can keep the conversation going. We do Podcast Chats in there where I answer questions about each episode, and we have a deeper discussion on the themes we explore on the podcast.
In this episode:
-
Why simplifying and streamlining your product delivery and format can actually help you stand out in a saturated market of courses and coaching programs that all look and sound the same
-
How creators inadvertently get taken out of their zone of genius when they go to create paid, premium products - thinking they need to create something in a different format in order to sell it (and what to do instead)
-
What I noticed about my own habits online with content consumption and realized this was a bigger pattern happening in the education industry as a whole
-
Why you need to pay more attention when people say they would pay for just one core component of your offer, and how to turn that into its own product
-
Introduction to our 3-part series on creative monetization ideas for creators
Join our FREE community, Creator Party, today: request access here.
Inside the community, you can unlock premium courses by being part of the conversation.
You earn points by contributing to the community to unlock access to courses about:
💰 Monetizing your content as a creator with paid communities and online courses
💎 Maintaining a diamond-sharp CEO mindset
🗓️ Planning your revenue and audience growth as a course creator
📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers
⭐ Launch debriefs, exclusive workshops, and so much more!
Join our FREE community, Creator Party, today: request access here.
💗Thank you to our sponsor and partner, Skool!
This group is brought to you by Skool - the community platform for creators. If you’d like to learn more and see it in action and how we use Skool, join our Creator Party community today.
RESOURCES MENTIONED:
SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible
Spotify
VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/creator-monetization-ideas
SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast
All The Details About My New Product, "Monetize With Mariah"
In this episode, I am sharing all the details about my upcoming product “MONETIZE” with Mariah. I’m sharing the audio from my new product tour, and a little behind the scenes details too.
I highly recommend you watch the full video in the Creator Party group here, and ask your questions on that thread!
In this episode:
-
What my new product + program + community experience includes
-
Showing you exactly what’s inside (no surprises!)
-
Revealing the pricing (super accessible!)
-
Showing you the platform it’s built on, Skool, which you actually get a free account *included* when you join Monetize with Mariah
-
The launch dates (we’ll have special bonuses available for anyone who joins between Sept 11 - Sept 14)
-
The launch bonuses (a live group mastermind call with me, and a launch debrief!)
Join our FREE community, Creator Party, today: request access here.
Inside the community, you can unlock premium courses by being part of the conversation.
You earn points by contributing to the community to unlock access to courses about:
💰 Monetizing your content as a creator with paid communities and online courses
💎 Maintaining a diamond-sharp CEO mindset
🗓️ Planning your revenue and audience growth as a course creator
📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers
⭐ Launch debriefs, exclusive workshops, and so much more!
Join our FREE community, Creator Party, today: request access here.
💗Thank you to our sponsor and partner, Skool!
This group is brought to you by Skool - the community platform for creators. If you’d like to learn more and see it in action and how we use Skool, join our Creator Party community today.
RESOURCES MENTIONED:
SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible
Spotify
VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/monetize-tour
SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast
In this episode, I am sharing my low-key, “lazy” launch plan for my new product launch and inviting you to follow along with my launch diary - which will be updated live inside my Creator Party community throughout this launch!
Join us in the Creator Party community right now, request access here.
The Creator Party community is the #1 club for creators monetizing their businesses with content, community and creative digital products like courses, paid subscriptions, and more.
In this episode, I discuss:
-
Why I want to model the simplest, most low-key launch possible in a world of huge “Hollywood” level launches and big name gurus one-upping each other
-
A little sneak peek at my new program launching soon (more details coming in the next episode!)
-
The messy first phase of launch planning when everything is all over the place, and how we bring that together into a real plan
-
What I am not doing for this launch that we’ve all been taught we must do (I’m ditching sales pages, GASP!)
-
The few things I am focusing on to make this launch a success
-
How the price point of your offer can impact the launch strategies you focus on
-
Why it’s harder to keep it simple than it is to “add all the things” that don’t even move the needle
-
How to follow along each step of the way with live updates from me on the Launch Diary post in the Creator Party group
Join our FREE community, Creator Party, today: request access here.
Inside the community, you can unlock premium courses by being part of the conversation.
You earn points by contributing to the community to unlock access to courses about:
💰 Monetizing your content as a creator with paid communities and online courses
💎 Maintaining a diamond-sharp CEO mindset
🗓️ Planning your revenue and audience growth as a course creator
📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers
⭐ Launch debriefs, exclusive workshops, and so much more!
Join our FREE community, Creator Party, today: request access here.
💗Thank you to our sponsor and partner, Skool!
This group is brought to you by Skool - the community platform for creators. If you’d like to learn more and see it in action and how we use Skool, join our Creator Party community today.
RESOURCES MENTIONED:
SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible
Spotify
VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/low-key-launch
SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast
The Difference Between Creators and Service Providers (I'm Niching Down)
In this episode, I am sharing what I’ve observed as some key differences between people who identify as Content Creators and people who identify as Service Providers as their primary identity. Of course there’s tons of overlap, but I’ve noticed that whether you start out as a content creator or service provider *first*, has an impact on your journey towards building a more leveraged digital product or course business (and the challenges you’ll encounter on the way).
In that context, I’m sharing how and why I’m niching down to speaking to people who want to embrace their content creator side as a big part of their business - regardless of which path you started on.
You are cordially invited to join us in the Creator Party community right now, request access here.
The Creator Party community is the #1 club for creators monetizing their businesses with content, community and creative digital products like courses, paid subscriptions, and more.
In this episode, we discuss:
-
The 2 different types of people who tend to move towards digital product businesses: Content Creators and Service Providers
-
How your starting point can impact your journey to building a more leveraged business
-
The unique challenges you may encounter as either a Content Creator identity or a Service Provider identity
-
The advantages you have as either a Content Creator or Service Provider as you pursue digital products and a more leveraged education business
-
How you can embrace the Content Creator approach, even if you started as a Service Provider (and leverage those special skills you have!)
-
Why audience growth, lead generation and list-building are crucial to building a more leveraged digital product type business
-
How I personally approach content creation as a more chill, seasonal, low-key endeavor and why consistency isn’t even that important
-
Why I’m focusing on people who are excited to embrace the Creator mindset and content as a key part of their business, no matter which path they started on!
Join our brand new, FREE community, Creator Party, today: request access here.
Inside the community, you can unlock premium courses by being part of the conversation.
You earn points by contributing to the community to unlock access to courses about:
💰 Monetizing your content as a creator with paid communities and online courses
💎 Maintaining a diamond-sharp CEO mindset
🗓️ Planning your revenue and audience growth as a course creator
📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers
⭐ Launch debriefs, exclusive workshops, and so much more!
Join our brand new, FREE community, Creator Party, today: request access here.
💗Thank you to our sponsor and partner, Skool!
This group is brought to you by Skool - the community platform for creators. If you’d like to learn more and see it in action and how we use Skool, join our Creator Party community today.
RESOURCES MENTIONED:
SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible
Spotify
VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/creators-vs-service-providers
SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast
The Vision and Strategy Behind My Free “Creator Party” Community
In this episode, I am taking you behind the scenes of my new, free community “Creator Party”. I’m sharing my strategy for growing the community, why I am investing in growing a *free* community in my business, who the community is for and what I want it to be about and become, why I chose to make it public instead of private, and more!
You are cordially invited to join us in the Creator Party community right now, request access here.
The Creator Party community is the #1 club for creators monetizing their businesses with content, community and creative digital products like courses, paid subscriptions, and more.
In this episode, we discuss:
-
Why I have decided to host a free community for everyone to join, even thought that wasn’t in my original “plan” until recently
-
My goals and vision for the community and why I think it will take some time to get there
-
Why I landed on the name “Creator Party” and what it means to me
-
All the fun things you can find inside the community - free courses, resources, updates, support, deeper discussions on each podcast episode and so much more!
-
How the structure of Skool makes the group really fun with points, levels, a leaderboard with rewards and more!
-
Why I decided to make the community “public” instead of “private” and the major differences
-
What strategies I’ll be testing for growing the community over time
-
Questions to ask yourself if you’re considering hosting a free community to create a space where you audience can have more conversations, and go beyond the “one way street” communication of social media platforms
Join our brand new, FREE community, Creator Party, today: request access here.
Inside the community, you can unlock premium courses by being part of the conversation.
You earn points by contributing to the community to unlock access to courses about:
💰 Monetizing your content as a creator with paid communities and online courses
💎 Maintaining a diamond-sharp CEO mindset
🗓️ Planning your revenue and audience growth as a course creator
📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers
⭐ Launch debriefs, exclusive workshops, and so much more!
Join our brand new, FREE community, Creator Party, today: request access here.
💗Thank you to our sponsor and partner, Skool!
This group is brought to you by Skool - the community platform for creators. If you’d like to learn more and see it in action and how we use Skool, join our Creator Party community today.
You can also create your own group with a free 14-day trial, use this link (this is my affiliate link, and I receive a commission if you choose to sign up for Skool through me - thank you for your support).
RESOURCES MENTIONED:
SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible
Spotify
VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/creator-party-community
SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast