Live Training Recording: Behind The Scenes of My Hybrid, Evergreen Education Business This episode is the audio from our brand new live session training, “Behind The Scenes of My Hybrid, Evergreen Education Business”! I highly recommend you check out the video training of this presentation (with all the fun diagrams and examples), on the page right here: https://www.fearlessceo.co/pa This rare “Behind The Business” session is a tell-all look into my evergreen “hybrid” course/coaching/digital product business - the funnels, the content strategy, the sales systems, the product suite and pricing, team stuff - everything! ➡️Profit Architecture is open for enrollment for a few days for this inaugural intake: https://www.fearlessceo.co/pa If you have questions, just email us or DM me on IG @mariahpcoz
➡️Profit Architecture is open for enrollment for a few days for this inaugural intake: https://www.fearlessceo.co/pa RESOURCES MENTIONED: SUBSCRIBE ON YOUR FAVORITE PLATFORM: Spotify SUBMIT YOUR QUESTION: |
Profit Architecture Is Here! Answering Your Questions About My New Program
In this episode, I am answering the biggest questions I’ve been getting about Profit Architecture since we opened the doors!
➡️Profit Architecture is open for enrollment for a few days for this inaugural intake: www.fearlessceo.co/pa
If you have questions, just email us or DM me on IG @mariahpcoz
In this episode, we discuss:
The big FAQs I’ve received since opening the doors to Profit Architecture
Why the program is 12 months access and how this will help you get results, faster (this is very intentional)
Who this program is for: Anyone is welcome to join who has the basic business foundations in place, but we very much welcome our advanced CEOs (many of the people who have enrolled so far are 6, 7, and multi-7 figure business owners).
Why you shouldn’t count yourself out if you don’t consider yourself “advanced” - as long as you have a business foundation and aren’t starting at total 0 with everything, you are welcome to join us (DM/email me if you have questions about your situation)
How we help you both develop NEW offers (market research, validation, pre-selling), as well as increase sales of existing offers
What you can expect with the private podcast and how I plan to deliver it to maximize value to everyone in the program
How to get more info about the individual courses that are included inside Profit Architecture if you’re a fact finder who loves details (we see you! DM/email us for more info!)
All about the payment options
How to know where to start in Profit Architecture and not get overwhelmed, how to know if you should start with a course or high ticket offer, etc.
➡️Profit Architecture is open for enrollment for a few days for this inaugural intake: www.fearlessceo.co/pa
RESOURCES MENTIONED:
SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible
Spotify
VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/profit-architecture-faq
SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast
In this episode, I am sharing more about my story and my business journey in online education businesses over the last 8 or so years, all the different business models we’ve had, all the pivots we’ve made and the inflection points that changed everything along the way.
Long-term success and sustainability seems like a rarity in this industry where so many people are focused on the next trendy platform or quick results without the work.
This is a “time travel” episode through the years of ups and downs, lessons learned, and hard-won wisdom. We’ve always focused on timeless strategies over trendy fads. And though things are different in the online education space in 2023 and beyond, it’s also so cool to see how many of the strategies we mastered and used years ago, are still relevant and adaptable to today.
➡️My new advanced program for course creators, coaches, consultants, and digital product CEOs, Profit Architecture, is coming soon! Get on the VIP waitlist right here. Waitlist VIPs will get early access to enroll and first dibs on limited-edition bonuses: https://www.fearlessceo.co/waitlist
➡️ Learn all about Profit Architecture and what’s included, how it works, the pricing and payment options, here! https://www.fearlessceo.co/blog/new-program
➡️Register for my new “Behind the Business” masterclass - it’s free and it’s going to be super valuable:
https://mariahcoz.lpages.co/profit-workshop/
If you have questions about my hybrid evergreen business, my funnels, my marketing strategy or product suite etc - just email us or DM me on IG @mariahpcoz.
In this episode, we discuss:
My experience in B2C (non-business related) online courses and online education before I ever started teaching business topics
My first year building this brand and what I focused on to build my audience and sales quickly
What inspired all the courses and programs I’ve created over the years and how I came up with the ideas for all the big hits we've developed
The major strategy shifts that had the biggest impact on our business over the years (so few things actually move the needle - I like to highlight what actually works!)
You can’t compare your first draft to someone else’s program or business they’ve been optimizing for years and years (and just how messy my first drafts have been!)
How we’ve leveraged and adapted all the assets, products, content, and frameworks we’ve ever created into timeless strategies and how you can make the most of what you’ve already created to create new revenue
Sabbaticals, sickness, depression and low seasons
Why I’m grateful to have all these tools in my toolbox so we can always be meeting the market no matter what changes are happening
Seasons of “set it and forget it” and seasons of pivoting, launching, working like crazy and figuring it out
The full-circle moments and cycles we’ve been through and why I’m so excited about how Profit Architecture can help you create more sustainability, adaptability and resilience in your business
➡️Register for my new “Behind the Business” masterclass - it’s free and it’s going to be super valuable:
https://mariahcoz.lpages.co/profit-workshop/
RESOURCES MENTIONED:
SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible
Spotify
VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/my-story-8-years
SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast
Quickie Q&A: Hesitations About Turning A Booked Out 1:1 Service Into A Group Offer
In this episode, I’m doing something I’m calling a “Quickie Q&A” - and answering a question that came in from a listener via email! I thought it was such a juicy question that I wanted to answer through audio and figured I’d share since many of you may be thinking the same things. We’re talking about hesitations around turning a booked out high ticket 1:1 offer into a group offer, the pros and cons of “BIG” group programs, making CEO decisions and more!
My new advanced program for course creators, coaches, consultants, and digital product CEOs, Profit Architecture, is coming soon! Get on the VIP waitlist right here > https://www.fearlessceo.co/waitlist
Waitlist VIPs will get early access to enroll and first dibs on limited-edition bonuses.
If you have questions or something you definitely want me to cover in the upcoming masterclass - about my hybrid evergreen business, my funnels, my marketing strategy or product suite etc - just email us or DM me on IG @mariahpcoz.
In this episode, we discuss:
Why we love and embrace “creative constraints” like limiting your work hours to less than 20 hours a week, no scheduled calls, no live video etc - and how we come up with solutions for those.
Things you need to consider about your high ticket group offer BEFORE you decide on details like how the calls will be structured, what will be included and how it will be delivered.
The trap of thinking that *everyone* values 1:1 more than group experiences, and how to define and brainstorm the unique benefits that people can only get as part of a group program
The spectrum of things your group offers can include - from low-lift group support to high touch 1:1 and everything in between.
My honest thoughts and lessons learned from having hundreds of active clients in my programs at a time (speaking from real lived experience) and how to decide your “ideal active client number”
The different ways we’re supporting our students inside Profit Architecture (our new program)
RESOURCES MENTIONED:
SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible
Spotify
VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/transition-to-group-offers
How I Really Feel About Sales Calls This episode may shock you… I’m sharing both sides of the coin when it comes to making sales calls optional in your business. In this episode, I’m talking about how I REALLY feel about sales calls, some perspectives about calls and accessibility you may not have considered, and some ideas for incorporating funnels and automated assets into your sales process, even if you love doing sales calls! My new advanced program for course creators, coaches, consultants, and digital product CEOs, Profit Architecture, is coming soon! Get on the VIP waitlist right here > https://www.fearlessceo.co/waitlist Waitlist VIPs will get early access to enroll and first dibs on limited-edition bonuses. If you have questions or something you definitely want me to cover in the upcoming masterclass - about my hybrid evergreen business, my funnels, my marketing strategy or product suite etc - just email us or DM me on IG @mariahpcoz.
RESOURCES MENTIONED: SUBSCRIBE ON YOUR FAVORITE PLATFORM: Spotify SUBMIT YOUR QUESTION: |
Turtles & Hares: How To Enroll Different Buyer Types With Funnels and Launches In this episode, I walk you through my classic, foundational training that has become a core component of everything we teach when it comes to evergreen funnels and launching: The Turtles & Hares concept! There are different buyer types and it’s crucial that you design your online course and coaching business to appeal to different personality types - that’s where layering different strategies like evergreen funnels and live promotions comes into play. This is one of the very first things that all of our clients learn when they join our programs - and today we’re sharing it with you!
RESOURCES MENTIONED:
SUBSCRIBE ON ITUNES: |
All The Details About My New Program!
Get ready for a big announcement!
In this episode, I’m sharing the details about my *new* program… drum roll please…Profit Architecture!
Get on the VIP waitlist right here > https://www.fearlessceo.co/waitlist
I’ll walk through the structure of this new offer, what’s included, how it works, the pricing, and why I created this integrated way of getting your hands on *all* of our strategies, courses, and tools in one place, at your fingertips. I want you to have as much info as possible so you can plan to join us when the doors officially open at the end of February 2023 for the initial intake!
I’ll be hosting a more in depth strategic masterclass in February as well - this podcast is more about logistics so you can plan ahead to join us.
If you have questions or something you definitely want me to cover in the upcoming masterclass - about my hybrid evergreen business, my funnels, my marketing strategy or product suite etc - just email us or DM me on IG @mariahpcoz.
In this episode, we discuss:
Get excited and get ready to join us when the doors open!
RESOURCES MENTIONED:
SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible
VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/new-program
SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast