3 Types Of Courses, Products and Programs That Are Profitable Right Now…and how to make some small tweaks to turn the offers you have into the offers your audience actually wants in this market.
I’m breaking down what types of digital products, courses and program structures are working right now with real examples you can model.
Everyone wants to know what is actually selling *now* when it comes to courses.
“Are courses still selling as well as they used to?”
“Are people still investing in higher ticket programs?”
“What types of digital products are the most profitable?”
Yes, there are certain delivery formats and structures that people are looking to buy right now. I’ve got you covered!
➡️ Read the full blog post here
In this episode:
Private insights from the “x-ray vision” of being behind the scenes of my clients businesses
The breakdown of 3 categories of profitable products that are selling now
Why you probably already have a profitable digital product hiding in your files or inside your bigger program and how to pull it out as a low ticket offer
The power of having an “all access pass” style program or subscription that combines your body of work in one place
Why confusion and overwhelm kills sales and what to do instead
The little known high ticket offer type that brought in an extra $60k for us the last few weeks behind the scenes
How to make simple tweaks to turn the products, content, and curriculum you already have into the types of offers your audience wants to buy right now
The all new Monetize x Profit Architecture bundle is opening for enrollment very soon! There will be very limited bonuses and early access just for the waitlist.
Put your name on the waitlist at mariahcoz.com/monetize
Resources + Links:
Visit the site - www.mariahcoz.com
Blog - www.mariahcoz.com/blog
The Newsletter - www.mariahcoz.com/join
Submit your Creator Confession here
Don’t downplay the good stuff!
I realized something this past week. I’ve been doing you a disservice.
In my attempt to not fall into the “guru” pile of being another one of those annoying people online yapping about how great having an online course business is - I often completely downplay how freaking great having an online course business is compared to other options 😁
I never want to minimize the fact that building any type of business takes time and hard work - and that includes creating + selling online courses and digital products.
But I realize I sometimes go so far the other way - that I forget to share that, yes, although 10% of it is hard and challenging, the other 90% of it is WOW, AMAZING, “I CAN’T BELIEVE THIS IS MY LIFE” GOOD.
Selling your own products to your own audience is honestly SO much more empowering than selling other people’s stuff (whether that be through affiliates, brand deals, ads, or some other options I discuss in the episode)
It can be easy to take something you’ve been doing a long time for granted and look at other people/models and think they have it all figured out…or that the grass is greener… but I’ve learned a powerful lesson about how awesome selling your own offers to your own audience is.
➡️ Read the full blog post here
In this episode:
My a-ha moment about why I tend to downplay all the good stuff about running a course business
Some of the highlights from the last year I didn’t share because I didn’t want to brag or be annoying
Reflecting on where you might be downplaying your success or forgetting how amazing your work is
From thinking the grass might be greener monetizing with sponsors, ads, brand deals or affiliates to realizing that nothing really compares to creating, selling and owning your own products and your own audience
Why the message I’ve been sharing since 2015 is even *more* relevant in 2024 with all the wild stuff going on on social media
Developing the core skills that will serve you for life, no matter what you sell online or what niche you are in
The all new Monetize x Profit Architecture bundle is opening for enrollment very soon! There will be very limited bonuses and early access just for the waitlist.
Put your name on the waitlist at mariahcoz.com/monetize
Resources + Links:
Visit the site - www.mariahcoz.com
Blog - www.mariahcoz.com/blog
The Newsletter - www.mariahcoz.com/join
Submit your Creator Confession here
Everything you need to know about the new Monetize 🤝 Profit Architecture bundle
Big news! We are about to open the doors to the all new Monetize x Profit Architecture bundle, which will be under the name “Monetize” but includes *everything* in one, streamlined, cohesive experience - and I am so thrilled!
➡️ Get all the details and add your name to the waitlist here!
I’m sharing everything you need to know about the upcoming Monetize x Profit Architecture bundle enrollment opening on Thursday April 18, 2024. Make sure to get on the waitlist for limited edition bonuses, special pricing, and updates.
In this episode:
The epiphany I had that inspired me to shift gears mid-way through executing my launch plan
Why I had such a hard time choosing a name for this new all-inclusive bundle
The behind the scenes of how this bundle became possible (finally!) after months of people asking me to create this
Who the Monetize x Profit Architecture bundle program is for, what’s included (literally everything!), what you’ll create, and how it all works
Details about the investment options, why it’s such a no brainer accessible price point even though this program includes our advanced strategies for experienced CEOs and course creators
What to expect when the doors open soon - including special waitlist-only bonuses!
➡️ Get all the details and add your name to the waitlist here!
Resources + Links:
Visit the site - www.mariahcoz.com
Blog - www.mariahcoz.com/blog
The Newsletter - www.mariahcoz.com/join
Submit your Creator Confession here
10 Lessons Learned from 10 Years as a Content + Course Creator
I’ve been a content + course creator for about a decade now.
I’ve helped well over 15,000+ students plus the thousands of people I’ve taught in my live workshops, events, and in person! I’ve learned about a gazillion lessons in my time making a living as a creator online, but I want to share the top 10 with you today.
These are my confessions, my hard-won wisdom as a dinosaur in the online education space 🦕
➡️ Read the full blog post here
In this episode:
The paradoxical realization that timeless strategies never change, but the environment is always shifting
Why making more money won’t change how you feel about yourself
The myth of hockey-stick growth and why you probably don’t want to “blow up overnight”
The reality of looking at things over a 10-year timescale and what matters, what doesn’t, and why everything is really just a “blip”
How to balance mastering the basics with that new trendy tactic you want to try out
Comparison-itis, lumpy revenue, and the fear of being forgotten about
Resources + Links:
Visit the site - www.mariahcoz.com
Blog - www.mariahcoz.com/blog
The Newsletter - www.mariahcoz.com/join
Submit your Creator Confession here
Reverse Engineer Your Ideal Weekly Schedule (Here’s Mine)
Designing your ideal work schedule starts with imagining how you want to spend your time outside of work.
When I am entering a new season that requires a new schedule, I take the time to think about how I want my day to day to feel.
Then I can reverse engineer what my ideal work days look like, bringing together my desires and spaciousness of my ideal day with the work that has to get done.
Balance work and life as a creator-founder with a schedule that helps you focus, while prioritizing personal activities and life goals. See my weekly schedule as an example and learn how to reverse engineer your own!
➡️ Read the full blog post here
In this episode:
Create an “ideal schedule” that doesn’t stress you out or require you to be perfect
Why we put our lifestyle goals and desires (fun stuff) on the calendar first
How to take inventory of all your tasks and projects before creating your ideal schedule
Puzzling together the personal items and business tasks into your ideal schedule
Why you need to let go of perfectionism in this process
What my day to day looks like in this season of my business
I mention the video walkthrough of my weekly schedule from a few months ago, here.
Resources + Links:
Visit the site - www.mariahcoz.com
Blog - www.mariahcoz.com/blog
The Newsletter - www.mariahcoz.com/join
Personal Brand vs. Company Brands
Which Is Better for Content and Course Creators?
And why did I recently choose to rebrand my website back to my name?
I’ve gone back and forth between company brand names and my personal brand name four times now (don’t judge!) so I have lots to share about the pros and cons of both, and what to consider when making this decision for yourself.
➡️ Read the full blog post here.
In this episode:
My branding journey from company name, to personal brand, to company name and back again!
Pros and cons of personal brands vs. company brands from my experience
Will a personal brand hold you back or cap your growth?
When a personal brand makes sense and when a company brand name makes sense
The unexpected reality of having a company brand name
Why none of this *really* matters and what to focus on instead
I mention the Framework Based Business workshop many times in this episode - check that out here.
Resources + Links:
Visit the site - www.mariahcoz.com
Blog - www.mariahcoz.com/blog
The Newsletter - www.mariahcoz.com/join
Submit your Creator Confession here
Today, our new site launches on www.mariahcoz.com and I’m sharing all the behind the scenes!
We are also launching our shiny new newsletter today - Creator Confessions! Join the newsletter here.
From an existential crisis and questioning everything to the spark of something new and something uniquely “me”, I am walking you through how we got here from idea to re-launch in just a few weeks.
In this episode:
From feeling like I just didn’t fit in, to realizing that’s what is going to make me stand out in a noisy online marketplace
The internal struggle of wanting to share your ideas while being frustrated with how they get ripped off, chewed up and spit out in the online world
Stripping everything down to the most simplified version so I can focus on providing great content without the fluff
What to expect from Creator Confessions (and how to share your own here!)
I mentioned the episode where I originally shared I wanted to launch a branded newsletter, here.
I mentioned the episode where I shared how I didn’t feel like I fit in with the short-form content hype, here.
Resources + Links:
Visit the site - www.mariahcoz.com
Blog - www.mariahcoz.com/blog
The Newsletter - www.mariahcoz.com/join
Submit your Creator Confession here
| Hear how I’ve condensed 6 months worth of projects around re-launching my business into about 30 days by streamlining and simplifying everything. I’m rebuilding my business from the inside out, and I’ve decided to just overhaul EVERYTHING all at once, on an accelerated timeline. It’s amazing what you can get done when you just decide “this is happening, now”. In this episode:
Read the blog post and get the show notes: https://www.mariahcoz.com/blog/keeping-it-simple |
In this episode, I’m sharing an actual episode from my Q&A Private Podcast, which is usually exclusively for my clients!
At the time of publishing this, my Q&A Private Podcast has over 70 episodes on it (!!) and I add more all the time. My clients can submit questions and topics, I curate which ones I answer for the private podcast, and I publish them as individual mini-episodes (1 answer/topic per episode) so it’s super searchable, digestible and easy to listen to! People absolutely love it, and I know you will too.
If you’d like to access the Q&A private podcast and all the other courses, resources, and support in Monetize, you can enroll today here.
This episode is one of many of our Q&A private podcast episodes - and today’s is all about how you can take longer, planned breaks (like 2-6 weeks) in your business when you are running an ongoing program.
The question submitted from a client was, “How can I take planned longer breaks during the delivery of my program?”. You’ll hear my answer in this episode!
I love this topic because I truly think all business owners should be planning for rest and time off in their schedules from the beginning - and baking this into your delivery, marketing, and strategy from day 1 is going to make it so much easier.
This episode is all about how you communicate those breaks and time off to your clients in a way that serves and supports them as much as it does you!
I invite you to join my free Creator Party community so that you can keep the conversation going. We do Podcast Chats where I answer questions about each episode, and we have a deeper discussion on the themes we explore on the podcast.
In this episode:
How to plan to take breaks during your program delivery from the beginning
The messaging and positioning of taking rest time while delivering a long-term program
How to communicate your planned breaks to potential clients and current clients
How mindset plays a role in taking time off throughout the year while you have a rolling program
Examples of how I communicate expectations around my Q&A private podcast (just for my clients)
If you’d like to access the Q&A private podcast and all the other courses, resources, and support in Monetize, you can enroll today here.
Mariah is also putting together a small, cozy mastermind - think of it like a group chat of awesome founders and creators, finding monetization opportunities and doing cool sh*t! DM Mariah on Instagram or email us to learn more.
RESOURCES MENTIONED:
SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible
Spotify
VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/taking-breaks
SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast
| In this episode, I’m sharing my predictions for what’s in and out in 2024 in the online business landscape. From product trends to marketing and messaging, I’m sharing what I see shifting this year and where I think our little corner of the internet is headed. I invite you to join my free Creator Party community so that you can keep the conversation going. We do Podcast Chats where I answer questions about each episode, and we have a deeper discussion on the themes we explore on the podcast. In this episode:
Join our FREE community, Creator Party, today: request access here. Inside the community, you can unlock premium courses by being part of the conversation. You earn points by contributing to the community to unlock access to courses about: 💰 Monetizing your content as a creator with paid communities, digital products and courses 💎 Maintaining a diamond-sharp CEO mindset 🗓️ Planning your revenue and audience growth as a course creator 📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers ⭐ Launch debriefs, exclusive workshops, and so much more! Join our FREE community, Creator Party, today: request access here. 💗Thank you to our sponsor and partner, Skool! This group is brought to you by Skool - the community platform for creators. If you’d like to learn more and see it in action and how we use Skool, join our Creator Party community today. RESOURCES MENTIONED: SUBSCRIBE ON YOUR FAVORITE PLATFORM: Spotify SUBMIT YOUR QUESTION: |
In this episode, I’m sharing my reflections on 2023 - a year of simplification, enoughness and asynchronous everything! In 2023 I created so much spaciousness in my schedule, cleared my calendar, discovered a lot of joy and contentment outside of business things, and overall had a TON of fun while not worrying about all the traditional benchmarks of “success”.
I invite you to join my free Creator Party community so that you can keep the conversation going. We do Podcast Chats where I answer questions about each episode, and we have a deeper discussion on the themes we explore on the podcast.
In this episode:
How creating space allowed me to say “yes” to unexpected opportunities through 2023
The contrast between what seemed like a quiet exterior and having more fun offline
The joy of having lots of free time and not feeling pressure to share it all for public consumption
The logistics of how I created a clear calendar (changes I made to my mastermind, programs and more)
Lessons learned from the recurring themes of Simplicity, Enoughness, and Asynchronous
Personal updates on travel, my cooking obsession and other hobbies
Where I see my business fitting into the bigger picture of my life
Join our FREE community, Creator Party, today: request access here.
Inside the community, you can unlock premium courses by being part of the conversation.
You earn points by contributing to the community to unlock access to courses about:
💰 Monetizing your content as a creator with paid communities, digital products and courses
💎 Maintaining a diamond-sharp CEO mindset
🗓️ Planning your revenue and audience growth as a course creator
📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers
⭐ Launch debriefs, exclusive workshops, and so much more!
Join our FREE community, Creator Party, today: request access here.
💗Thank you to our sponsor and partner, Skool!
This group is brought to you by Skool - the community platform for creators. If you’d like to learn more and see it in action and how we use Skool, join our Creator Party community today.
RESOURCES MENTIONED:
SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible
Spotify
VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/2023-recap
SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast