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The Mariah Coz Show

The Mariah Coz Show gets into the nitty-gritty of running a profitable online course business. We talk about everything you need to know about creating high-converting launches, webinars and sales funnels. We also cover the behind the scenes of running a sustainable, thriving business so you can make more sales, consistently. After all, it’s not just a jumble of tactics - the goal is a strategically designed system that creates financial freedom for you and transformation and value for your students. This podcast is for creative people who want to grow and scale their businesses by creating and selling online courses. Your host and new friend Mariah Coz has taught thousands of people through her own online courses. She helps people just like you leverage proven strategies to create, launch and consistently make money selling their very own online courses - across all different niches!
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Now displaying: September, 2016
Sep 27, 2016

In this episode, we’re answering one of the most frequently asked questions from our Facebook Group: Why would anyone pay for my course when there’s so much information available online for free? While all of the free content available on blogs, Youtube channels, and Pinterest might make creating and selling your own course feel silly, we’re living proof that customers will happily pay for your expertise! We share our five main reasons why people buy online courses, and how being confident in your own story is the key to attracting the perfect audience.

 

Topics Discussed in this Episode:

● Why would anyone pay for my course when there’s so much information available online for free? (00:35)

● Reason #1: Information overload (03:35)

● Reason #2: Time is valuable (06:45)

● Reason #3: Finding a community (10:05)

● Reason #4: It’s all about you (13:20)

● Reason #5: Put some skin in the game (20:40)

VIEW THE SHOW NOTES: https://mariahcoz.com/8

SUBSCRIBE ON ITUNES: https://mariahcoz.com/itunes

SUBMIT A QUESTION: https://mariahcoz.com/ask

JOIN OUR COMMUNITY: https://mariahcoz.com/community

** Don’t Forget! ** If you liked this episode, please subscribe to the podcast on iTunes, and leave a rating and a review. It might seem small, but reviews make a big impact and help us get more amazing guests for you and keep bringing you the best strategies and tools for free each week!

Sep 20, 2016

Today’s guest is Adrienne Dorison from adriennedorison.com, a success strategist, entrepreneur, and host of the podcast The School of Self-Mastery. We discuss how Adrienne quit her day job, launched a 6-figure course, and paid off her student loan debt – all while starting with a tiny list. Prepare to be inspired! 

 

Topics Discussed in this Episode: 

  • Introducing Adrienne Dorison (1:25) 
  • Why effort doesn’t equal progress (3:35) 
  • Self-sabotage and fear (10:50) 
  • Why Adrienne started her business and how she transitioned (12:40) 
  • Adrienne’s first launch (19:15) 
  • Building confidence in charging for your content (25:00) 
  • Transitioning from a free challenge to a paid course (30:45) 
  • Making time for the hustle (36:00) 
  • Working with and benefits of a little list (43:00) 
  • Launching when you’re ready, not when you have a big list (56:30) 
  • Adrienne’s struggles in business (1:08:50) 
  • Predictions for the future of course creation (1:12:15) 
 

 

 

VIEW THE SHOW NOTES: https://mariahcoz.com/7

SUBSCRIBE ON ITUNES: https://mariahcoz.com/itunes

SUBMIT A QUESTION: https://mariahcoz.com/ask

JOIN OUR COMMUNITY: https://mariahcoz.com/community

 

** Don’t Forget! ** If you liked this episode, please subscribe to the podcast on iTunes, and leave a rating and a review. It might seem small, but reviews make a big impact and help us get more amazing guests for you and keep bringing you the best strategies and tools for free each week!

Sep 13, 2016

In this episode, we’re answering Nancy’s question: “Let’s talk about summer launches. Will it hurt to have a summer launch or should I wait until the fall?”   

Timing a launch is a common source of anxiety for course creators, but it’s way less complicated than it seems! We discuss why the audience of your course plays the biggest role in deciding the season of your launch, and the pros and cons of launching in the summer versus the winter.  

 

If you like to see things visually mapped out, download our free worksheet to help you figure out the best time to launch your show. https://mariahcoz.com/6

 

Topics Discussed in this Episode: 

  • Does launch time matter? (00:35) 
  • Timing your launch to fit your audience’s needs (2:05) 
  • Benefits of a summer launch (6:20) 
  • Why you shouldn’t stress about a winter launch (8:20) 
  • Timing your first launch (11:30) 

 

VIEW THE SHOW NOTES: https://mariahcoz.com/6

SUBSCRIBE ON ITUNES: https://mariahcoz.com/itunes

SUBMIT A QUESTION: https://mariahcoz.com/ask

JOIN OUR COMMUNITY: https://mariahcoz.com/community

**Don't Forget!** If you liked this episode, please subscribe to the podcast on iTunes, and leave a rating and a review. It might seem small, but reviews make a big impact and help us get more amazing guests for you and keep bringing you the best strategies and tools for free each week!

 
Sep 13, 2016

In this episode, we’re answering Nancy’s question: “Let’s talk about summer launches. Will it hurt to have a summer launch or should I wait until the fall?”   

 

Timing a launch is a common source of anxiety for course creators, but it’s way less complicated than it seems! We discuss why the audience of your course plays the biggest role in deciding the season of your launch, and the pros and cons of launching in the summer versus the winter.  

 

If you like to see things visually mapped out, download our free worksheet to help you figure out the best time to launch your show!: https://mariahcoz.com/6

 

Topics Discussed in this Episode: 

  • Does launch time matter? (00:35) 
  • Timing your launch to fit your audience’s needs (2:05) 
  • Benefits of a summer launch (6:20) 
  • Why you shouldn’t stress about a winter launch (8:20) 
  • Timing your first launch (11:30) 
 

 

VIEW THE SHOW NOTES: https://mariahcoz.com/6

SUBSCRIBE ON ITUNES: https://mariahcoz.com/itunes

SUBMIT A QUESTION: https://mariahcoz.com/ask

JOIN OUR COMMUNITY: https://mariahcoz.com/community

 

**Don't Forget!** If you liked this episode, please subscribe to the podcast on iTunes, and leave a rating and a review. It might seem small, but reviews make a big impact and help us get more amazing guests for you and keep bringing you the best strategies and tools for free each week!

 

 
Sep 6, 2016

On this episode we’re joined by Sarah Morgan, blogger and online course creator at xoSarah.com. We discuss how to make your transition from client work to course creation as easy as possible, the true reality of running multiple online courses, outsourcing, niches, and creating courses on a level system.

  

Topics Discussed in this Episode: 

  • Introducing Sarah Morgan (2:20) 
  • How Sarah transitioned from client work to generating passive income (6:15) 
  • Sarah’s products and income streams (8:50) 
  • Why everyone wants to create an e-book (12:20) 
  • Should I simplify my courses? (15:00) 
  • Topic-based courses vs step-by-step classes (17:37) 
  • The evolution of a course: Badass Babes and beyond (23:20) 
  • Why having a simplified course load is better than the “launch high” (32:20) 
  • Emotional connection and sunk cost (35:48) 
  • Why outsourcing can be tricky (37:05) 
  • Sarah’s predictions for the future (43:45) 
  • Benefits of tiered courses and Facebook groups (45:20) 
  • Staying loyal to your niche (50:40) 
  • What’s next for Sarah Morgan? (56:30) 

 VIEW THE SHOW NOTES: https://mariahcoz.com/5

SUBSCRIBE ON ITUNES: https://mariahcoz.com/itunes

SUBMIT A QUESTION: https://mariahcoz.com/ask

JOIN OUR COMMUNITY: https://mariahcoz.com/community

 

** Don’t Forget! ** If you liked this episode, please subscribe to the podcast on iTunes, and leave a rating and a review. It might seem small, but reviews make a big impact and help us get more amazing guests for you and keep bringing you the best strategies and tools for free each week!

 
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