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The Femtrepreneur Show

A Femtrepreneur is anyone who wants absolute autonomy, freedom, and independence through running their own online business, their way. The Femtrepreneur Show will give you only the most actionable, practical, no-bs strategies and tools to make your online course business a reality - profitable, leveraged, and 100% on your terms. Mariah Coz is the founder of Femtrepreneur, has been an online entrepreneur for 8 years and has built a 7-figure business through online courses and programs. Megan Minns is the systems, tech, and productivity chief at Femtrepreneur. She tests all the programs, software, and apps for your online business, and let’s us know what’s working in the tech of online courses. She is also a wizard when it comes to making all your software “play nice” with each other. Together, they pull out the most effective strategies and systems for online course creators and sellers, whether you’re starting from scratch or starting to ramp up and scale. This podcast covers everything from finding your niche, choosing your course topic, creating your course, answering all of your questions about online courses, list-building, launching, webinars, evergreen sales, passive income, and tools and tech. In The Femtrepreneur Show, Mariah and Megan are bringing you real case studies and real launches, detail-oriented interviews with online course business owners, and all the strategies and tools you need to take action with your course idea today.
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Now displaying: October, 2016
Oct 25, 2016

In this episode, we’re joined by Alex Tooby of AlexTooby.com. Alex is a master of turning a follower on Instagram into money in the bank, and she’s here to discuss her method to marketing on Instagram, how to cultivate the best feed for your business, and her top advice for beginners just starting out with online courses and Instagram.

Topics Discussed in this Episode:

●“It was always my goal to make something for myself”: How Alex got started with Instagram and quit her full-time job (1:05)

● Social media consulting and niche-ing down (6:05)

● The secret to making money on Instagram (7:20)

● Men & Coffee (9:50)

● Income streams (12:20)

● Alex’s first launch (14:40)

● Launching her second course and creating a funnel (22:25)

● Doing price increases and relaunches (25:45)

● Strategies to launch (28:20)

● Tracking Instagram links (31:40)

● Post examples for promoting your business (33:10)

● Staying consistent on Instagram (39:25)

● “Just start somewhere”: Alex’s advice for beginners (44:15)

● Challenges and obstacles (46:40)

● Predictions for the future (49:30)

If you want to see the unedited video version of these recordings, head over to thefemshow.com/youtube to see the raw video footage of each episode.

Quotes Worth Sharing!:

“Healthy businesses should have multiple income streams”- Mariah

“Providing little nuggets of value on Instagram is the best!”- Alex

“Instagram is pretty casual. Don’t stress about your posting schedule” - Alex

“Embrace the process. There will be failures and mistakes. It’s totally normal. If you don’t try then you’ll never know”- Alex

Resources Discussed in this Episode:

● Alex’s famous Men & Coffee account: https://www.instagram.com/menandcoffee

● Follow Alex Tooby on Instagram: https://www.instagram.com/instawithalex/

● Check out Alex’s free 7 day course on skyrocketing your success on Instagram!: http://alextooby.com/thefemshow

● Instagram Marketing Mastermind Facebook Group: https://www.facebook.com/groups/makemoneyoninsta

● Pretty Link Plugin for tracking visitors to Wordpress: https://wordpress.org/plugins/pretty-link/

● Instagram scheduler: https://later.com/

● The doors to Launch Your Signature Course are open for a limited time! Find out more here: http://www.launchyoursignaturecourse.com/

Don’t Forget!

● If you liked this episode, please subscribe to the Femtrepreneur Show on iTunes, and leave a rating and a review. It might seem small, but reviews make a big impact and help us get more amazing guests for you and keep bringing you the best strategies and tools for free each week!

● Join the conversation on social media by using the hashtag, #thefemshow

● More of a visual person? Want to see what we look like? Every episode of The Fem Show can be found on our YouTube channel: http://thefemshow.com/youtube

●Have a question you want answered on The Fem Show? Submit your questions for us here!: http://thefemshow.com/ask

● Discuss this episode with us and our community of entrepreneurs by joining our facebook group: http://thefemshow.com/community

More from Mariah:

●Femtrepreneur: http://www.femtrepreneur.co/

●Build a Profitable Blog: http://www.femtrepreneur.co/build-a-profitable-blog/

●Your First 1K: http://www.yourfirst1k.co/

●Launch Your Signature Course: http://www.launchyoursignaturecourse.com/

More from Megan:

●Megan Minns: http://www.meganminns.com/

●Free Squarespace Video Course: http://www.freesquarespacecourse.com/

●Website in a Box: http://www.websiteinabox.co/

Oct 18, 2016
In this episode, we’re joined by Abby and Donnie Lawson, owners of http://justagirlandherblog.com/, to discuss how they transformed a small personal blog into a full-fledged business, complete with ebooks, webinars, and online courses. We talk about their best marketing strategies for attracting the right audience, how to launch for the first time, dividing up responsibilities and getting organized, and how to decide which topics become ebooks and which topics become courses.
 
Topics Discussed in this Episode:
● Introducing Abby and Donnie Lawson (1:25)
 
● Making the leap to blogging full-time (4:30)
 
● Printables, emails, and coaching: How Abby and Donnie doubled their income in a month (6:50)
 
● Managing multiple income streams (8:40)
 
● Launching Book Boss (12:35)
 
● Pre-sales and increasing price points (20:00)
 
● What to do when your first course has 500 students (22:55)
 
● Attracting the right audience (25:20)
 
● Best marketing strategy: Webinars (28:55)
 
● Advice for launching your first course (32:30)
 
● Setting a date for your launch (36:45)
 
● Is this idea a course or an ebook? (37:35)
 
● Tips for writing an ebook (42:30)
 
● Abby and Donnie’s struggles (49:00)
 
● Predictions for the future (51:20)
 
If you want to see the unedited video version of these recordings, head over to thefemshow.com/youtube to see the raw video footage of each episode.
 
Quotes Worth Sharing!:
 
“You might be underestimating how many people are on your email list, read your blogs, and are fans but unless you give them some kind of nudge they’ll just sit on the fence” - Mariah
 
“It’s so important to get organized. If you try to fly by the seat of your pants you won’t do everything you intended to do, and it’ll take a lot longer” - Abby
 
“Ebooks are a good stepping stone for an author and their audience” - Abby
 
“Every subject matter could be a course. Writing an ebook is a way to build an audience for a potential course’ - Donnie
 
Resources Discussed in this Episode:
● Abby and Donnie have a free course just for The Fem Show listeners! Sign up for their Build Your Launch List course by visiting http://justagirlandherblog.com/thefemshow
 
● Check out Abby’s ebook, Building a Framework: The Ultimate Blogging Handbook:
 
● Interested in the popular Book Boss course? Visit http://courses.buildingaframework.com/ to sign up
 
● Ask: The Counterintuitive Online Method to Discover Exactly What Your Customers Want to Buy...Create a Mass of Raving Fans...and Take Any Business to the Next Level by Ryan Levesque
 
● We’re updating our popular Launch Your Signature Course workshop! Sign up to be the first to know when it launches: http://www.launchyoursignaturecourse.com/
 
Don’t Forget!
 
● If you liked this episode, please subscribe to the Femtrepreneur Show on iTunes, and leave a rating and a review. It might seem small, but reviews make a big impact and help us get more amazing guests for you and keep bringing you the best strategies and tools for free each week!
 
● Join the conversation on social media by using the hashtag, #thefemshow
 
● More of a visual person? Want to see what we look like? Every episode of The Fem Show can be found on our YouTube channel: http://thefemshow.com/youtube
 
● Have a question you want answered on The Fem Show? Submit your questions for us here!: http://thefemshow.com/ask
 
More from Mariah:
 
● Femtrepreneur: http://www.femtrepreneur.co/
 
 
● Your First 1K: http://www.yourfirst1k.co/
 
● Webinar Rockstar: http://www.webinarrockstar.co/
 
● Launch Your Signature Course: http://www.launchyoursignaturecourse.com/
 
More from Megan:
 
● Megan Minns: http://www.meganminns.com/
 
● Free Squarespace Video Course: http://www.freesquarespacecourse.com/
 
● Website in a Box: http://www.websiteinabox.co/
 
Oct 11, 2016
In this episode, we’re answering a question we get really often: What is a signature course and why do I need one? We're explaining the differences between a regular course and a signature course, the benefits and side effects of being known for your course, and the top misconceptions surrounding creating and selling a signature course.
 
Topics Discussed in this Episode:
 
●Why should I create a signature course? (00:50)
 
●Characteristics of a signature course (04:20)
 
●Having ONE signature course: Launch benefits (17:00)
 
●Common misconceptions (20:00)
 
●Is a signature course evergreen? (23:35)
 
●The benefits of doing less: Defining your signature course (26:40)
 
 
Quotes Worth Sharing!:
 
“A signature course is an asset that you can sell again
and again” - Megan
 
“Experts don’t create courses, courses create experts” - Mariah
 
“Sell more of what you’ve already created” - Mariah
 
Resources Discussed in this Episode:
 
● Essentialism: The Disciplined Pursuit of Less by Greg McKeown
 
● Sign up for our brand new 3-part video workshop here and get our Course Creator Starter Kit instantly: http://www.launchyoursignaturecourse.com/
 
Don’t Forget!
 
● If you liked this episode, please subscribe to the Femtrepreneur Show on iTunes, and leave a rating and a review. It might seem small, but reviews make a big impact and help us get more amazing guests for you and keep bringing you the best strategies and tools for free each week!
 
● Join the conversation on social media by using the hashtag, #thefemshow
 
● More of a visual person? Want to see what we look like? Every episode of The Fem Show can be found on our YouTube channel: http://thefemshow.com/youtube
 
● Have a question you want answered on The Fem Show? Submit your questions for us here!: http://thefemshow.com/ask
 
More from Mariah:
 
● Femtrepreneur: http://www.femtrepreneur.co/
 
 
● Your First 1K: http://www.yourfirst1k.co/
 
● Launch Your Signature Course: http://www.launchyoursignaturecourse.com/
 
More from Megan:
 
● Megan Minns: http://www.meganminns.com/
 
● Free Squarespace Video Course: http://www.freesquarespacecourse.com/
 
● Website in a Box: http://www.websiteinabox.co/
 
Oct 4, 2016

Today’s guest is Ankur Nagpal, founder of Teachable.com, a course hosting and creation platform that we’ve loved and used for all of our recent courses. We discuss the insights Ankur has gathered from his position beside the scenes of running and selling thousands of courses on Teachable, metrics and data you can use to measure the success of your course, and his predictions for the future of course creation.

Topics Discussed in this Episode:

● Introducing Ankur Nagpal (1:05)

● The origins of Teachable (4:00)

● How do you market your first launch? Top tips and mistakes to avoid (10:50)

● What makes a course successful? (17:15)

● Pricing your course for a targeted audience (21:45)

● Course completion rates: Are they something to worry about? (25:20)

● The gimmick of gamifying your course (28:25)

● Ankur’s favorite weird courses on Teachable and embracing your niche (32:35)

● Leaderboards and transparency on Teachable (36:35)

● Ankur’s challenges and goals for Teachable (38:30)

● Predictions for the future of course creation (41:40)

● What’s next for Teachable? (49:05)

 

If you want to see the unedited video version of these recordings, head over to thefemshow.com/youtube to see the raw video footage of each episode.

 

Quotes Worth Sharing!:

“The biggest reason why most people fail is that they never even get to their launch. They spend all their time planning but nothing ever actually happens”- Ankur

“Deliver value for free, build trust, and then ask your audience what they’re struggling with and help them solve it”- Ankur

“The most successful course creators are not perfectionists”- Megan

“A course is not a collection of videos and PDFs”- Mariah

 

Resources Discussed in this Episode:

● For a free month of Teachable and other goodies, visit https://teachable.com/thefemshow

● Follow Teachable on Twitter: https://twitter.com/teachable

● Follow Ankur Nagpal on Twitter: https://twitter.com/ankurnagpal

Don’t Forget!

● If you liked this episode, please subscribe to the Femtrepreneur Show on iTunes, and leave a rating and a review. It might seem small, but reviews make a big impact and help us get more amazing guests for you and keep bringing you the best strategies and tools for free each week!

● Join the conversation on social media by using the hashtag, #thefemshow

● More of a visual person? Want to see what we look like? Every episode of The Fem Show can be found on our YouTube channel: http://thefemshow.com/youtube

●Have a question you want answered on The Fem Show? Submit your questions for us here!: ·http://thefemshow.com/ask

More from Mariah:

●Femtrepreneur: http://www.femtrepreneur.co/

●Build a Profitable Blog: http://www.femtrepreneur.co/build-a-profitable-blog/

●Your First 1K: http://www.yourfirst1k.co/

●Launch Your Signature Course: http://www.launchyoursignaturecourse.com/

More from Megan:

●Megan Minns: http://www.meganminns.com/

●Free Squarespace Video Course: http://www.freesquarespacecourse.com/

●Website in a Box: http://www.websiteinabox.co/

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