In this episode, I’m sharing my overall brand + biz plan for this upcoming season - with a focus on regular recurring activities for sales, content marketing, and a simple weekly cadence.
Now that the initial Monetize pilot launch is wrapped up and Monetize is now open for people to join every day, my focus is shifting to the ongoing marketing plan for welcoming new members to our paid product consistently.
My big focus is on a very simple “system” that is just sharing high value content 1-2x per week, linking to my paid products from there, and selling organically for now.
I invite you to join my free Creator Party community so that you can keep the conversation going. We do Podcast Chats where I answer questions about each episode, and we have a deeper discussion on the themes we explore on the podcast.
In this episode:
The 3 pillars I’m focusing my marketing energy on now (podcast, newsletter + community)
Why I want to create a newly revamped, branded newsletter to round out my content strategy
The community flywheel feedback loop and how I have endless content ideas
Building out my updated Hologram database (my content repurposing system)
Designing a sustainable “content > sales” system that fits within my 3-day workweek
My approach to getting organized
I constantly go back and forth about the naming of the components of my brand
Why you don’t have to do any of this perfectly to be successful (seriously, I fly by the seat of my pants most of the time!)
Join our FREE community, Creator Party, today: request access here.
Inside the community, you can unlock premium courses by being part of the conversation.
You earn points by contributing to the community to unlock access to courses about:
💰 Monetizing your content as a creator with paid communities, digital products and courses
💎 Maintaining a diamond-sharp CEO mindset
🗓️ Planning your revenue and audience growth as a course creator
📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers
⭐ Launch debriefs, exclusive workshops, and so much more!
Join our FREE community, Creator Party, today: request access here.
💗Thank you to our sponsor and partner, Skool!
This group is brought to you by Skool - the community platform for creators. If you’d like to learn more and see it in action and how we use Skool, join our Creator Party community today.
RESOURCES MENTIONED:
SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible
Spotify
VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/sales-from-content
SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast
In this episode, I’m sharing why we chose to go with a subscription type pricing structure for our new offer, Monetize, (subscription meaning you can sign up, cancel anytime, come back anytime) rather than the typical payment plan or pay in full options.
I invite you to join my free Creator Party community so that you can keep the conversation going. We do Podcast Chats where I answer questions about each episode, and we have a deeper discussion on the themes we explore on the podcast.
In this episode:
Why we chose to create Monetize as a monthly subscription
The simple subscription offer I was designing *before* Monetize became a thing, to give you an example
My fears and hesitations around a subscription vs. payment plan structure
How I think it will impact revenue, for better or for worse
How embracing simplicity and enoughness changed my perspective on what a subscription had to look like
How a subscription type offer fits in with my vision for my evolving ecosystem of various offers
Certain types of offers make sense as a subscription and some don’t
The 3 specific things I’m focusing on to make this subscription a success
Answering your biggest questions about subscription offers
Join our FREE community, Creator Party, today: request access here.
Inside the community, you can unlock premium courses by being part of the conversation.
You earn points by contributing to the community to unlock access to courses about:
💰 Monetizing your content as a creator with paid communities and online courses
💎 Maintaining a diamond-sharp CEO mindset
🗓️ Planning your revenue and audience growth as a course creator
📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers
⭐ Launch debriefs, exclusive workshops, and so much more!
Join our FREE community, Creator Party, today: request access here.
💗Thank you to our sponsor and partner, Skool!
This group is brought to you by Skool - the community platform for creators. If you’d like to learn more and see it in action and how we use Skool, join our Creator Party community today.
RESOURCES MENTIONED:
SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible
Spotify
VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/payment-plans-vs-subscriptions
SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast
In this episode, I’m sharing more creative monetization ideas for creators - specifically with a focus on more high ticket, high touch, premium offers that can work as either a one time purchase or a subscription recurring revenue model. If you love high touch delivery, working with less clients but in a closer capacity, if you love coaching and giving personal feedback, you’ll get lots of ideas. If you have a smaller audience and need more low volume but premium priced ideas, this is perfect for you.
This is part 3 in a 3-part series, so definitely listen to the first 2 parts if you haven’t, for tons of fresh, new ideas for monetizing your business and audience that will get your gears turning.
I invite you to join my free Creator Party community so that you can keep the conversation going. We do Podcast Chats where I answer questions about each episode, and we have a deeper discussion on the themes we explore on the podcast.
In this episode:
Why we are tempted to include “everything and the kitchen sink” in our high ticket offer, when really keeping it simple is what our clients want
How I’ve embraced a “less is more” approach, having built a super “all inclusive” huge program before
How to make your premium offer stand out by making 1-2 key components the star of the show
Giving you the permission you didn’t know you needed to do less, focus on just your zone of genius, and stop stuffing things you don’t even like into your programs
What clients are really looking for in a premium, high touch offer now
The unexpected opportunities in being laser focused on a simple high touch offer (referral partners and collabs, yay!)
3 concrete, unique high ticket subscription offers you can create and how to structure them (with examples)
Join our FREE community, Creator Party, today: request access here.
Inside the community, you can unlock premium courses by being part of the conversation.
You earn points by contributing to the community to unlock access to courses about:
💰 Monetizing your content as a creator with paid communities and online courses
💎 Maintaining a diamond-sharp CEO mindset
🗓️ Planning your revenue and audience growth as a course creator
📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers
⭐ Launch debriefs, exclusive workshops, and so much more!
Join our FREE community, Creator Party, today: request access here.
💗Thank you to our sponsor and partner, Skool!
This group is brought to you by Skool - the community platform for creators. If you’d like to learn more and see it in action and how we use Skool, join our Creator Party community today.
RESOURCES MENTIONED:
SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible
Spotify
VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/premium-subscription-offers
SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast
In this episode, I am sharing 5 creative monetization ideas for creators - specifically with a focus on subscription type products that can create recurring revenue (although, all of them can be adapted into one-time purchase type digital products as well).
This episode will inspire you and give you so many fresh ideas for offers you could create that aren’t just “more video courses”. This is part 2 in a 3-part series, so definitely keep listening for more ideas.
I invite you to join my free Creator Party community so that you can keep the conversation going. We do Podcast Chats where I answer questions about each episode, and we have a deeper discussion on the themes we explore on the podcast.
In this episode:
5 unique ideas for high-value, low-lift subscription products that are based on how you like to create content with lots of real examples
How adding a community element with conversations and Q&A threads adds so much value to any subscription offer
The types of subscription offers you can create even if you’re not a subject matter expert (or if you’d like to redefine your role in your business)
Exploring the world of alternative monetization ideas for recurring revenue, like paid private podcasts, premium paid newsletters, the monthly DIY “project plan” concept (this one is so fun), swipe file libraries and how “curator” personality types can provide massive value in a paid offer
Get your gears turning about fun, unique ways you could monetize as a creator that work for your energy, your zone of genius, and your skills
Join our FREE community, Creator Party, today: request access here.
Inside the community, you can unlock premium courses by being part of the conversation.
You earn points by contributing to the community to unlock access to courses about:
💰 Monetizing your content as a creator with paid communities and online courses
💎 Maintaining a diamond-sharp CEO mindset
🗓️ Planning your revenue and audience growth as a course creator
📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers
⭐ Launch debriefs, exclusive workshops, and so much more!
Join our FREE community, Creator Party, today: request access here.
💗Thank you to our sponsor and partner, Skool!
This group is brought to you by Skool - the community platform for creators. If you’d like to learn more and see it in action and how we use Skool, join our Creator Party community today.
RESOURCES MENTIONED:
SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible
Spotify
VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/recurring-revenue-for-creators
SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast
In this episode, I am sharing my growing obsession with brainstorming creative, unique monetization ideas that go beyond the typical “online course” or coaching program - I promise this series of episodes will inspire you and give you so many fresh ideas for offers you could create.
This is part 1 in a 3-part series, so definitely keep listening for tons of fresh, new ideas for monetizing your business and audience that are definitely going to get your gears turning (and hopefully reduce the overwhelming feeling like you need to create a huge course to make sales).
I invite you to join my free Creator Party community so that you can keep the conversation going. We do Podcast Chats in there where I answer questions about each episode, and we have a deeper discussion on the themes we explore on the podcast.
In this episode:
Why simplifying and streamlining your product delivery and format can actually help you stand out in a saturated market of courses and coaching programs that all look and sound the same
How creators inadvertently get taken out of their zone of genius when they go to create paid, premium products - thinking they need to create something in a different format in order to sell it (and what to do instead)
What I noticed about my own habits online with content consumption and realized this was a bigger pattern happening in the education industry as a whole
Why you need to pay more attention when people say they would pay for just one core component of your offer, and how to turn that into its own product
Introduction to our 3-part series on creative monetization ideas for creators
Join our FREE community, Creator Party, today: request access here.
Inside the community, you can unlock premium courses by being part of the conversation.
You earn points by contributing to the community to unlock access to courses about:
💰 Monetizing your content as a creator with paid communities and online courses
💎 Maintaining a diamond-sharp CEO mindset
🗓️ Planning your revenue and audience growth as a course creator
📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers
⭐ Launch debriefs, exclusive workshops, and so much more!
Join our FREE community, Creator Party, today: request access here.
💗Thank you to our sponsor and partner, Skool!
This group is brought to you by Skool - the community platform for creators. If you’d like to learn more and see it in action and how we use Skool, join our Creator Party community today.
RESOURCES MENTIONED:
SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible
Spotify
VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/creator-monetization-ideas
SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast
All The Details About My New Product, "Monetize With Mariah"
In this episode, I am sharing all the details about my upcoming product “MONETIZE” with Mariah. I’m sharing the audio from my new product tour, and a little behind the scenes details too.
I highly recommend you watch the full video in the Creator Party group here, and ask your questions on that thread!
In this episode:
What my new product + program + community experience includes
Showing you exactly what’s inside (no surprises!)
Revealing the pricing (super accessible!)
Showing you the platform it’s built on, Skool, which you actually get a free account *included* when you join Monetize with Mariah
The launch dates (we’ll have special bonuses available for anyone who joins between Sept 11 - Sept 14)
The launch bonuses (a live group mastermind call with me, and a launch debrief!)
Join our FREE community, Creator Party, today: request access here.
Inside the community, you can unlock premium courses by being part of the conversation.
You earn points by contributing to the community to unlock access to courses about:
💰 Monetizing your content as a creator with paid communities and online courses
💎 Maintaining a diamond-sharp CEO mindset
🗓️ Planning your revenue and audience growth as a course creator
📝 Content marketing templates for your videos, podcasts, emails and posts that attract perfect fit customers
⭐ Launch debriefs, exclusive workshops, and so much more!
Join our FREE community, Creator Party, today: request access here.
💗Thank you to our sponsor and partner, Skool!
This group is brought to you by Skool - the community platform for creators. If you’d like to learn more and see it in action and how we use Skool, join our Creator Party community today.
RESOURCES MENTIONED:
SUBSCRIBE ON YOUR FAVORITE PLATFORM:
Amazon Music/Audible
Spotify
VIEW THE SHOW NOTES:
https://www.fearlessceo.co/blog/monetize-tour
SUBMIT YOUR QUESTION:
https://www.fearlessceo.co/podcast